Welcome year of Rooster with #happybeautifulyear campaign by Watsons Malaysia. This year Watsons Malaysia launched its Chinese New Year campaign. The #happybeautifulyear campaign launch was spearheaded by the Chinese New Year Music video featuring the original song “Happy Beautiful year” with cameo appearances by more than 20 local and international celebrities. Look Beautiful, Look gorgeous with Watsons. Spread the love of their Chinese New Year music video with your friends and family and enjoy #happybeautifulyear together.
Caryn Loh added “Chinese New Year is one of our most important campaigns to continuously engage with our customers. Aside from the innovation of products available at our stores during the festive season, this year we are sending across the message of the most beautiful you.”
The highlight of the campaign which was the song and music video was performed live at the launch By Malaysia’s favourite singing duo, Furing and Sam. Feature famous celebrity like Amber Chia, Alvin Sinclair, Arja Lee, Arfan Aris, Chui Leng, Leng Sisters (DJ Leng Yein and MC Leng Sean), John Tan, Kit Mah, Nadine Ann Thomas, Nigel Chin, Reem Shahwa, Rubini Sambanthan, Santhawan Boonratana and Wafa de Korte in the music video. I think everyone love to see Happy Polla in the video right? I am a big fan of Happy Polla. Happy Pollahas more than 1.5 million followers on social media and ideally a perfect to be part of the music video.
“In the music video, you will see some familiar Malaysians scenes and multi-cultural facets of Malaysia. This music video has winning elements of fun, laughter, over the top and humour and is poised to be loved by Malaysians. Also the music video and the original song convey the message of having beautiful you for this New Year inside and out, “said Danny Hoh, Head of Marketing, Watsons Malaysia.
During the campaign launch, the main cast and celebrities were joined by Caryn and Danny for the traditional Lou Sang ceremony in the midst of key business partners, members of the media and bloggers community.
Stay gorgeous for this coming Chinese New Year as Watsons #happybeautifulyear campaign brings a wholesome celebration by offering RM1,88,888 worth of prizes for the Dip and Win where VIP members get to enjoy the dip in the happiness box when they spend RM80 in single receipt.
Other promotions in conjunction with #happybeautifulyear campaign includes:
Nationwide savings up to 50%
FREE CNY Packet with purchase of RM60 and above
FREE Collectible Mug with purchase of RM150 and above
FREE Collectible Bowl and Chopstick Set with purchase of RM250 and above
Exclusive hair offers with RM18 OFF for any purchase above RM118 with any participating hair care brand
Exclusive cosmetic offers with buy 2 lipsticks with 10% OFF and receive FREE jewelry box with purchase of RM100 and above of cosmetic products.
For more information on Watsons Chinese New Year campaign and promotion, visit www.watsons.com.my/cny2017