Wednesday, 11 May 2016

The Launch Of Buncit Bear Loyalty Campaign By 7-Eleven

Thank you to 7-Eleven for the invitation to witness the meaningful event. 5th May 2016 marked the official launching of Buncit Bear Collection alongside its campaign CSR partner (Hope Worldwide Malaysia) with a football themed launch.



Collect 10 different Buncit Bear characters and each bears representing a participating nation of the upcoming European football showcase. This bears comes with its own personalized jersey and this collectibles will come in individual "blind" packs to add to the element of fun and surprise for redeemers.



More surprise coming up as there will also be 3 limited edition mystery Buncit Bears and you can start to collect this exclusive bears from 10 May 2016. The loyalty campaign will run for 8 weeks until 4th July 2016. With selected purchases at 7-Eleven for RM 5 in a single receipt, you will be rewarded with one program sticker. A bonus program sticker will be rewarded if each customer's purchase includes items from the preferred partner's product list by 7-Eleven Malaysia. Once all 24 stickers are collected, you will be able to redeem a Buncit Bear for free.



Mr. Gary Brown, 7-Eleven Malaysia CEO together  with Mr, Darick Wong, Country director, Hope Worldwide Malaysia, children from Hope Worldwide Malaysia and Buncit Bear mascot presented on stage for the official launch of Buncit Bear campaign.



7-Eleven Malaysia has continued its long-standing corporate practice of giving back to the community by incorporating a corporate social responsibility element in the program. Do share either in Facebook or Instagram once you successful redeem each Buncit Bear . Remember to Hashtags #FootballforHOPEww #BuncitBear and #7ElevenMY as RM 1.00 would be channeled to NGO's "Football for HOPE" program to help underprivileged children to undergo professional football coaching sessions.
I manage shoot the ball into goal and won myself a bear.

Free Cotton Candy and popcorn during the event
Mini Photobooth 


Do look out for Buncit Bear mascot as he will go around the Klang Valley and you get to take picture with the icon as a personalized print out photograph of the moment would be provided during the roadshow. On top of that, there would be other exclusive football related promotions happening in its stores over the next 8 weeks.



For more information on the Buncit bear Collection, please visit www.7eleven.com.my or follow 7ElevenMalaysia on Facebook and LINE.